How to Make The Most of Your Partnership With For Better For Worse

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In the bustling world of weddings, where trends change as quickly as confetti in the wind, wedding businesses need to stay ahead of the curve. Whether you’re a stunning venue or a fab supplier, partnering with For Better For Worse (FBFW) can transform your business, boost your visibility, and fill your calendar with bookings.

Let’s dive into how you can make the most of your partnership with us at FBFW, where we are so much more than a directory, we are industry experts in wedding sales & marketing!

Why Partner with FBFW?

FBFW isn’t just a wedding directory – it’s your gateway to reaching couples when and where it matters most. With expert sales and marketing support tailored specifically to the wedding industry, FBFW offers more than just a listing, were industry experts sharing all the inside scoop on how to make it big in the wedding world. It’s all about amplifying your brand’s voice, engaging with couples through the channels they love, and ultimately driving more enquiries to your inbox.

1. Stand Out with Our Tailored Packages

FBFW offers flexible packages designed to fit every budget and ambition, starting from as little as £397 per year, that’s only £7.60 per week! But it’s not just about the price – it’s about value, and there’s bucket loads of it.
Choose from Pro, Featured and Premium packages – from a professional, SEO-driven listing to premium homepage features and social media marketing and promotion, each package is crafted to enhance your visibility. The Pro Package is perfect for getting started, while the Featured Package offers prime placement and dedicated support. For those looking to go all out, the Premium Package provides top-tier benefits like virtual tours, banner displays, and Pinterest board promotion.

Want to know more about our wedding directory packages? Watch this 

2. Expert Sales Tools: FBFW Extra

Beyond visibility, For Better For Worse have specialist tools that have been built by us to supercharge your sales process. The FBFW Extra tools offer everything from lead management and marketing automation to multi-channel communication and AI-driven review management. These tools allow you to manage enquiries efficiently, respond quickly to potential clients, and maintain a seamless communication flow – all from one platform.

With FBFW Extra Marketing Plus, you’ll take your marketing to the next level. This isn’t just about being seen; it’s about turning visibility into bookings through strategic email marketing, powerful blog templates, and expertly managed Google and Facebook ads. This package is designed for businesses ready to dominate their local market.

With FBFW Extra, you’re not just getting a sales tool – you’re able create your very own website or e-commerce shop. This feature is perfect for wedding venues looking to up-sell add-ons and extras, as well as suppliers showcasing their products and services. A dedicated online space to display everything from decor and catering packages to florals, favours, or even bespoke wedding gifts. With seamless inventory management and a professional, user-friendly interface, it’s never been easier to turn browsing couples into buying customers.

3. The Social Media Advantage

Couples are spending more time than ever on social media, looking for wedding inspiration and discovering venues and suppliers. FBFW’s social media packages are a direct line to this audience. Our expert team knows how to create scroll-stopping content, manage your platforms, and engage with your followers – all while providing you with monthly analytics to track success.

Starting from £475 per month, our packages can cover everything from managing two platforms to offering full content creation days, where our team will visit your venue to capture beautiful visuals that showcase your unique selling points. Need help with ads? We’ve got you covered with full social media and paid advertising management.

See all of our marketing and social media bundles here.

4. Content That Converts

We know that great content is king. That’s why FBFW offers a blog bundle to keep your business at the forefront of online searches. There’s no such thing as light reading when you’re an engaged couple, and we know this first hand as our industry and inspirational wedding blogs are top ranked on google for a multitude of different topics, from top 10 venues in a chosen location, to 100 Mr and Mrs questions. For as little as £75 + VAT, we’ll create a bespoke blog, jam packed with SEO and tailored entirely to your brand, helping to position you as a thought leader in the industry and attract couples who are ready to book.

Ready to Elevate Your Wedding Business?

At FBFW, we’re passionate about connecting wedding businesses with couples who are ready to say ‘I-Do.’ Our tailored packages, sales tools, and expert marketing services offer everything you need to thrive in this competitive market. Let us handle the marketing and sales so you can focus on what you do best – creating the best weddings and experiences.

Get in touch today to find out more about how we can help you reach all the heights your business has only ever dreamed of!

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